Prince William and his wife Duchess Kate appeared on BBC's morning show BBC Breakfast on Friday morning and gave a rare and groundbreaking interview via video conference to broadcaster Tina Daheley. The royal couple came on the programme to hail all NHS workers and healthcare professionals on the front lines, but they also wanted to highlight the mental health initiative Every Mind Matters.

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Every Minds Matters has the goal to help people take steps to look after their own well-being and also support others when it comes to mental health issues in times of the coronavirus pandemic.

Prince William: "A vital tool and a vital service"

"We felt very strongly that now more than ever this was a vital tool and a vital service that people could easily access at home to guide them and give them just some very basic tips to mind their mental health, to mind their mental well-being through this process," the Duke said.

He also encouraged everyone to stay safe and stay positive during the lockdown phase: "I think again, staying connected, staying positive and being able to talk to friends and family is so crucial and having just some tips and some ideas as to how to tackle some of these strange feelings and difficult circumstances we're finding ourselves in is really important, just to nudge us through these next few weeks."

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The Cambridges have been keeping busy during the lockdown, William opened the NHS Nightingale hospital in Birmingham on Thursday via video call. William and Kate are also narrating the new video for the Every Mind Matters campaign which is set to be broadcast across national TV channels and social media from Monday, April 20! 

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