Sharon Osbourne is changing things up when it comes to her look. For the first time in 18 years, Osbourne has strayed from her familiar bright red locks, instead opting to go completely platinum blonde! 

Her haircolourist Jack Martin debuted Osbourne's new look today on Instagram with 'before' and 'after' photos, as well as an explanation of what brought on the change! "Another great day in my career welcoming the most beautiful and elegant talk show host and entertainer @sharonosbourne for a complete transformation," he shared.

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Osbourne was "very tired" of maintaining her bright red hair

Osbourne had been colouring her hair once a week for the past 18 years since she was obligated to as host of The Talk, according to Martin. She'd told him that she'd wanted to attempt this hair transformation before, but "every time she attempts it ends up with a disaster". 

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Thankfully, Martin was able to successfully pull off the look after Osbourne spent 8 hours in the chair with him! "I had great time spending my day off with this gorgeous, humble, and sweet soul," Martin said of Osbourne.

See Sharon Osbourne's dramatic new look here!